surfacedby/ai-visibility-mcp

Find out what AI assistants understand about a business, and whether their answers recommend it. Free and hosted, with no account or API key.
Connect it to Claude, Cursor, VS Code or any MCP client, ask for an AI visibility audit of your website, and your assistant works through a complete, ordered audit:
- **Plan the audit.** A step-by-step checklist: read the site, check crawler access, build the buyer questions, find the real competitors and the third-party sources AI leans on, weigh the evidence, then deliver prioritized, evidence-linked fixes.
- **Audit website pages the way AI reads them.** Products, prices, policies, comparison tables and the structured business data in the page code, from up to five pages at once, plus each page's readiness findings (JavaScript-only rendering, noindex, canonical, schema, answer structure, sources, date and author) with the documentation behind each one.
- **Check AI crawler access.** Which AI crawlers your robots.txt allows, restricts or blocks, what that means for ChatGPT, Perplexity, Gemini, Claude and Google AI Mode, whether a security challenge answers ordinary requests, and the exact fix.
- **Check whether an AI answer cites or names you.** Paste an answer from any assistant. See whether it cites your site, only names you, or leaves you out, what kind of source each citation is, and the likely reason when you are not cited.
- **See where AI platforms get their answers.** The mix of sources each AI platform cites and recent shifts, from SurfacedBy's published AI Search Index, with links to the research behind each finding.
Your assistant does the thinking and SurfacedBy supplies the evidence, so every recommendation links back to a page or published source you can check.
Transport: Streamable HTTP. Authentication: none.
Install
Claude Code
Claude (claude.ai and desktop)
Go to Customize > Connectors, click **+ Add**, then **Add custom connector**. Name it SurfacedBy AI Visibility, paste the URL above, and choose **No sign in**. Turn it on in a chat from **+ > Connectors**.
On Team and Enterprise plans an Owner adds it under Organization settings > Connectors first. The Free plan allows one custom connector.
Cursor
Add to ~/.cursor/mcp.json (or .cursor/mcp.json in a project):
VS Code
Add to .vscode/mcp.json:
Other clients
Any client that supports remote Streamable HTTP servers can connect with the URL above. For a client that only speaks stdio, use a bridge such as mcp-remote:
ChatGPT
A ChatGPT app built on this server is in review. Status and details: surfacedby.com/tools/chatgpt-ai-visibility.
Try it
Tools
All tools are read-only, free, and need no account.
surfacedby_plan_ai_visibility_audit
| Input | Type | Notes |
|---|---|---|
| business_url | string | The business website. Bare domains are accepted. |
| goal | string, optional | full_audit (default), compare_competitors, check_answers or fix_crawler_access. |
| market | string, optional | Country, region or city the business serves. |
| language | string, optional | Language of the business and its buyers. |
| competitors | array of strings, optional | Up to 5 competitors the user already knows. |
Returns the ordered checklist for that goal, the tools for each step, the quality bar for the result, the rules to follow, the published research findings that apply, and the remaining request budget. Makes no request to the website.
surfacedby_inspect_page_evidence
| Input | Type | Notes |
|---|---|---|
| urls | array of strings | 1 to 5 public HTTP(S) URLs. Bare domains are accepted. |
Returns, per URL, the readable content an AI system can extract: title, description, headings, sections, tables, internal and external links and declared structured data, plus the page type, source type and readiness findings, or a clear reason the page was unavailable (crawler access restricted by robots.txt, a bot challenge, an unsupported format, an error). When several pages from the same site are inspected together, it also lists business facts their structured data states differently. Each result carries the remaining request budget and the next step of the audit.