106 social media skills for AI agents - strategy, writing, video, design, platform growth, publishing, and…
Social Media Skills
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**Give your AI agent the skills of a top-1% social media team. 106 of them, free.**
Install these and your agent stops giving generic social media advice and starts doing the
actual work: it learns your brand and voice, plans your content calendar, writes LinkedIn
posts that win the "see more" tap, scripts Reels that hold watch-through, briefs your
thumbnails and pins, grows each platform the way that platform actually works — and when
everything's ready, gets it posted, on your explicit go.
- **It sounds like you.** Every skill reads your brand profile and voice guide before writing
a word — no interchangeable AI-slop, no engagement bait, no fabricated stats.
- **It knows this year's playbook, not 2023's.** Each skill encodes how top practitioners work
right now — the algorithms, formats, and platform mechanics — fact-checked and kept current.
- **It covers the whole job.** Strategy, planning, writing, video, design, growth, community,
analytics: 106 skills across 14 topics that know about each other and hand work to the right
specialist, from brand foundation to published post.
> ⭐ **If this is useful, star the repo** — it's how these skills reach more agents.
Quick start
**One command (recommended)** — the skills CLI. For
Claude Code, this installs all 106 skills globally, no prompts:
For a different agent, swap -a claude-code (or -a '*' for every agent you have; run plain
npx skills add social-media-skills/skills for the interactive picker). One skill only: use
-s reels-script instead of -s '*'. Alternatively,
SkillKit installs across 40+ agents:
**Claude Code plugin** — install once, get updates automatically:
**Manual copy (Claude Code / Claude Desktop)**
Downloaded the ZIP instead? Unzip it, then copy the same way. Prefer a lighter install? Copy
just the starter set and add more as you need them:
**Keep it updated** — plugin installs update themselves; for a copied install, git pull and
re-copy, or add the repo as a git submodule. Prefer your own tweaks? Fork it — the license is
MIT and CONTRIBUTING.md documents the house pattern.
**Claude app (claude.ai on web or mobile — no terminal needed)**
Custom skills work on every Claude plan, uploaded one skill at a time. The easy path is a
**topic pack** — one download with ready-to-upload ZIPs for a complete job, plus step-by-step
instructions inside:
| Pack | What it covers |
|---|---|
| **Social Media Starter Kit** | Brand setup, voice, calendar, first posts, scheduling |
| **Content Calendar & Planning** | The living calendar, batch planning, campaigns, seasonal moments |
| **Post Writing Essentials** | Hooks, captions, text posts, threads, carousels |
| **LinkedIn Growth** | The growth system, posts, company pages, strategic commenting |
| **Instagram & Reels Growth** | Growth, Reels scripts, Stories, carousels, keyword SEO |
| **TikTok Growth** | Growth, scripts, photo mode, publishing config, trends |
| **YouTube Creator Kit** | Long-form, Shorts, metadata, thumbnails |
| **X / Twitter Growth** | Growth system, threads, posts, replies, trends |
| **Facebook Growth** | Page strategy, Groups, short-form video, community |
| **Pinterest Growth** | Growth, keyword SEO, fresh-pin design, traffic |
| **Threads Growth** | Conversation-first growth, posts, the reply flywheel |
| **Video Creation Studio** | Script → on-camera or AI video → clipped and published |
| **Visual & Design** | Brand template system + AI image tools, cards, thumbnails |
| **AI Voice & Music** | AI voiceover, narration, owned brand music and stings |
| **Engagement & Community** | Daily engagement routine, community, collabs, creators, DMs |
| **Analytics & Optimization** | Honest goals, reporting, audits, testing |
| **Agency & Client Management** | Running social for clients end to end |
Every pack bundles the connection guide each tool skill needs (e.g. the WoopSocial guide with
the scheduling skill), so each skill works self-contained once uploaded.